Thursday, August 27, 2009

Don't Ever Be a PPC Victim!

Excuse my title but the only thing worse than not including Pay Per Click as part of your marketing arsenal is doing it all wrong. Setting up a campaign by yourself without research, paying big bucks for a so-called professional or blindly letting Google do it for you is throwing money away.

The vast majority of campaigns I see are really missing the point.

This is not intended to be an all-inclusive article about Pay Per Click. My goal is to make people think before blindly jumping into PPC without understanding a few tactics and doing some research. I will tell you a couple of things to consider and a few resources check out.


In my examples here we will be working with and exclusive aircraft charter company. Three months ago I was contacted by a company that was spending $10,000 per month on Google PPC. The charter business has really been spanked by the economy lately. This client was like most. They wanted to reduce cost while improving performance. They actually wanted me to do SEO work for them but I was flabbergasted by their PPC campaign.

To do a little research I went to This is Google's free keyword research tool. I always start my research here because this is the up-to-date information on what words viewers are using to search your given product or service. Google does its best to help you here however they may unintentionally mislead you elsewhere. I will explain later.

The owner was convinced that "private jets" was his most important keyword/phrase because of the number of searches. Now, here is one of my strategies. I always suggest using and action rather an object. By this I mean "private jet" is an object and "charter private jet" is an action. The person searching an action phrase is more likely to take action. He's a more likely buyer.

Think negative.

My client was really stuck on his "private jets" keyword so I had him do the following searches: "private jet crash", "private jet pictures" and "private jet jobs". Well, the light came on when he saw his company #1 for crashes, #3 for people looking to steel his pictures and he also found why every out of work pilot was calling him for jobs. And remember, he was paying for these people to find him.

Negative words are words added to the campaign's list that will block your ad from showing in search results. Simply adding a minus sign in front of a word will make it a negative word. I added the following to correct the issue above; -crash, -crashes, -pictures, -graphics, -jobs, - employment (This saves big money on your PPC campaign). Be creative and work as hard on your negative words as you do on your keywords.

Misleading Google advice

Here is a tactic Google will use to try to get your client to do business with them or to get you to pay additional money for their service. Let's say your keyword had 1.2 million impressions (views) and you received 850 clicks. Google will tell your client they are loosing big time because 1,999,200 people didn't click on their listing. While that is true, it is very misleading. It is like telling Bank of America that 1.2 million cars are driving by their billboard on the freeway and most are not calling to open an account. High impressions help build name recognition. You also don't want every viewer to click on the ad you are paying for. You only want the likely buyers.

I hope this gives you a few things to think about before jumping in. However I strongly suggest you do jump. It is much smarter to do some promotion than to just sit back and hope some business comes your way.

How to get High Ranking By using Lower Bid PPC

Currently Google's AdWords program has developed into the top choice and most important company for pay per click marketing and a clear number one pick for associate marketers, webmasters and small enterprise owners. My goal here is to easily show marketers how to bid lower but still get a higher listing than your competitors.

Yahoo also has an exceptional paid advertising platform and is unmistakably included with the best in marketing platforms that's accessible to start up advertisers. I very much urge for you to make use of all of them, if you can afford it. Even more so with current modifications made by Yahoo that let undersized online bussiness owners with a restricted financial plan the ability to hop right in and get on track by selling their product creation or service.

With that being said, now we're ready to concentrate on the Google AdWords platform and how it's possible for you to essentially bid lesser, but still get superior status than your fellow advertisers. Google has multiple networks that equal and go beyond Yahoo in addition they also demand a really insignificant amount of funds and time to get started. This is clearly something you just can't miss out on and will assist you enormously in your advertising campaign efforts.

The primary thing we want to figure out is to uncover the actual search terms consumers are using to discover your actual product or service. According to current research, consumers who are able to buy will type in three or more search terms. For illustration, "making money online". So search term research must be the leading place you're going to begin.

You will basically proceed to Yahoo or Google and exercise their search term suggestions resources for no cost. Merely type in the familiar term of your small business, which in this argument is "making money." Both Yahoo Search Marketing Solutions' and Google's AdWords suggestion tool will subsequently produce for you an inventory of exact and associated search terms that have been looked for all through the preceding 30 days.

The idea is, you'll have a rough impression on which keywords you must be bidding on. As soon as that is complete you'll want to keep in mind that your advertisement copy must also be inviting individuals to click through to your site. So what are the keys to paying a lower cost but still getting a superior position?

Well, to begin please remember that Google AdWords determines your listing on the search page based on two things: How much you offer or bid and how much your advertisement gets click throughs.

If you maintain a higher click through rate than your competitors' ad, Google AdWords will provide you a higher listing even though you disburse a smaller amount than your competition.

So how do you accomplish having the highest click through rate? Contrary to what folks believe, I would say to start out by bidding more at the launch of your advertisement campaign. Why, you might ask? Well, here's a little tip you can use from my own trail and error. At the outset of my campaigns, I would bid as low as I could. But I soon realized that nobody could notice me if my campaigns are thrown on the fourth pages, specifically for popular keywords.

So bid even more to get on the leading page. You don't have to be number one, only make certain buyers can notice you. At this experimental point you don't want to pick the contextual targeting option. Contextual targeting option is Google's trait that makes your campaigns seen on themed Google content sites.

Continue on tracking your advertisement campaign results and as soon as you obtain a top click through rate...Lower your bid. This way, you will obtain top listing but still pay less without compromising your place.

In the end, you should understand how to create appealing advertisement copy that causes folks to purchase. Basically, the point you want to be aware of in relation to writing ads is it's all about explaining a benefit.

For illustration, imagine that you promote a digital creation or a guide through PDF. In this instance you must point out the "instant delivery" to your customers' PC as a benefit. Your ad's headline must be the most enticing benefit you can think of.

I suggest, if workable to place the fee somewhere in your advertisement. The idea is you can guarantee that buyers that click through your advertisement are the people that are set to purchase. However, be cautious and establish your financial statement wisely. Inappropriate planning may possibly drain your bank account off in a minute.

How to Boost Up Your PPC Level

Several marketers are testing pay per click ads because of the superior traffic volume that can be produced & the capability to produce loads of visitors to their website. You have probably already learned for yourself that you can discover PPC methods in boat loads all over the web. Most of the major search engines hosts tons of searches every day, which means that most PPC ads are likely to uncover a few buyers merely with the number of people that are potential customers.

The down-to-earth method for testing this kind of approach is to compete for your main search term, especially if your online business isn't ranked high on the leading page of some of the major search engines. Remember, this is probably why you are testing PPC advertising to start with.

Using pay per click ads for your main search term is a terrific proposal, but there could be thousands of other marketers that are trying to get the very same search terms? It's not like you're the only person testing PPC and if you don't contain a particular strategy you may not get what you want from your hard work, regardless of the fact you are bidding and paying high prices for the most prevalent search terms!

Apparently, the majority of common search terms for a specified niche contain the biggest amount of advertisers bidding on them. How do you bid low while reducing your competition for the greatest results? Well, you want to focus your ads on niche search terms.

Niche search terms are words and keyword phrases that have something to do with your online business but they are normally lower in cost since they are highly specific and definite. For instance, if you had a online business that sold NBA fitted hats, as a substitute of bidding for "NBA hats" or "basketball hats" you will be a lot more exact by using a particular label like "LA Lakers basketball hat".

How about "New York Knicks team hat" or "Boston Celtic hat." These search terms are highly specific and might produce less visitors, but they are quality visitors. These visitors are very likely to be paying consumers than folks who click on a general term, since consumers who look for such common terms ordinarily are not eager and able to purchase. On the whole they're merely comparing for prices or doing a little research. Buying clicks on very common search terms is not smart and unprofitable.

When anyone searches for a "LA Lakers basketball hat" you instantly understand they are wanting for something highly particular and are most likely to purchase without hesitation. This lead has a very good chance of being a possible consumer. Not only are they a basketball fan but they are searching for their favorite team hat!

Locating the appropriate search terms are not tricky, you simply need to really toss around and think about what a potential consumer may type into Google to discover you. The more detailed, the better.

And you will furthermore learn that with such particular keywords the number of different marketers bidding on those exact search terms will be cut down to nearly zip, since your competitors are too occupied with bidding for common words! In addition search terms provide you with valuable visitors but furthermore you are the single selection they will have for these specific keywords!

Remember, it's my experience that competing for terms that are very common is a waste of money and energy. The answer to pay per click marketing is understanding when and how to use given keywords to increase your results. A thorough combination of having the right information and taking action will provide you the results you've been searching for.

Copy the exact PPC ad campaigns that have made as much as $94,113 in a single month. Why try to figure out a PPC strategy out on your own when you can access a proven system for success with pay per click advertising that you simply copy, paste and make money.

Writing PPC Ad Copy

For performance-based pay-per-click ad networks like Google AdWords, writing good ad copy is integral to your advertising campaigns success. On a performance-based ad network, a well written ads means a higher click-through rate which means that you will pay less per click and will gain a higher ad position. Now that you know how important your ad copy is to your PPC campaign's success, I will show you how to write good ad copy.

Adhere to the Benefits/Features Model

The Benefits/Features model is a very safe and reliable choice when is comes to generating effective ad copy. This model is quite self-explanatory. In it you state to the searcher both a benefit and a feature of the product or service that you are promoting. Some potential benefits could include a sale, free shipping, or large selection etc. Features are the features of the particular product or service that you are promoting like colors, sizes, or quality etc. Traditionally, ads that focus on benefits generally out-perform those focused on features.

Call to Action

You must also include a clear and motivating call to action. An example of a call to action is the phrase Shop Now!, or Buy Today!.

Ad copy also depends upon the nature of the product or service that you are promoting:

  • If you are promoting a product or service for a reason that is time sensitive, for instance to attract buyers, to promote a limited-time offer or drive traffic, it requires more aggressive ad copy that denotes a sense of urgency. An exclamation point works well in this case.
  • If your goal is to simply get people to visit your site or join a mailing list or download something, your ad should be less aggressive and more informative. You should give searchers a reason to visit your site like free download or hundreds of free articles.


About Google Adwords

Any internet marketer recognizes the importance of driving targeted traffic to a website in view that the success of a website doesn't depend on the site itself. Your website idea may be good, but without using the correct strategy to generate traffic to your website, you will not be attracting sufficient traffic in order to be successful in generating enough income in order for your site to be self sustained.

There are many ways that you can attract traffic to your websites. Examples of these methods include article marketing, forum marketing, search engine marketing and etc. One of the most effective tools that you can consider is Google AdWords.

So, what are the benefits of using Google AdWords? One of the major benefits is that your traffic volume is more stable compared to if you were to rely only on search engine traffic. Search engine traffic is more vulnerable, there is no doubt about it. You have to keep building quality back links to your website in order to maintain the search engine ranking positions of your website. Unlike search engine marketing, using Google AdWords ensures that you receive continuous streams of highly targeted traffic.

Other than the continuous streams of traffic, you are given the options where and when your ads are to be shown. For example, if you would like to attract more visitors to your website from country A, you are allowed to do so.

Though there are many advantages of using Google AdWords as a way to attract immediate traffic to your website, the learning curve of the system is quite deep and may cost you a lot of monies if you do not understand how the system works.

Wednesday, August 26, 2009

The Secret of CLICK FRAUD revealed!

Has anyone else noticed a disturbing pattern in your pay-per-click advertising campaign, of the same IP addresses clicking on your ad, spending one or two seconds on your website and then leaving?

That's called click fraud and it's a major problem among all of the pay-per-click search engines.

Click fraud is a scheme that takes advantage of online advertising programs like those offered by Google, Yahoo/Overture, Findwhat and others. Unlike legitimate websites that attract human visitors to the site, fraudsters use software "hitbots" or employ boiler-rooms of low-wage employees from other countries to generate clicks on ads, and then collect commission from pay-per-click programs.

Believe it or not, Bradley actually tried to extort Google into paying $100,000 for click fraud software he created called "Google Clique."

Click fraud hurts advertisers by driving up the cost of each click because many online advertising programs adjust the price of each click based on the popularity of a particular keyword and the number of competing advertisers. Click fraud can quickly deplete your pay-per-click account and leave you with little or nothing to show for your expentiture.

If we find new evidence of past fraudulent clicks, we may have to issue refunds retroactively of amounts previously paid to our Google Network members."

Ironically, I have not had a click fraud problem with Google.

You can reduce your risk of being victimized by click fraud, by regularly auditing your website’s log files and immediately reporting suspicious traffic to the pay-per-click companies. Easy.

When checking your log files, if you notice a lot of clicks from one IP address, you can trace its origin by visiting the American Registry of Internet Numbers. By feeding the IP address into their "Whois" search, they will tell you who has been assigned that IP address, and whether it's an actual IP or another business entity.

In conclusion, if you choose to use pay-per-click search engines to advertise, watch your log files closely and report improprieties immediately.

 Download here for Smart Hitbot Software


Tuesday, July 14, 2009

Welcome to My Chemistry Class

At the beginning, I’d like to tell you about my ojectives in making this blog. It used to be the place for me and my students to share about our chemistry class. After contemplating for a long time, I plan to make to make this blog available for everyone who like to share about their chemistry class. Hope this blog can be very useful not only for my students but also for the other.

Let’s begin this chemistry class by answering this question, “What is Chemistry?”.

Chemistry is the science of substances, or materials, their composition and characteristics, and the reactions which take place between those substances. It is concerned with chemical elements in their pure state and when they are combined, that is, reactions of these elements and the compounds which they form.

Every chemical reaction can be represented with the help of atoms and molecules. It was really necessary, therefore, to develop a special system of chemical symbols. Substances in their pure state, called elements, were sometimes named after the scientists who discovered them. With the help of these chemical symbols, which contain both letters and numbers, chemical reactions can be described in a way which describes the reality of what takes place at the atomic level. Chemistry deals with reactions at the atomic level of substances. In turn, these secrets help chemists formulate chemical laws and scientific information, which help them to better understand the world around us. In our daily lives, chemistry can be found around every corner.

Chemistry at The Beginnings

Many chemical reactions and procedures were being used long before human beings figured out that chemical laws actually governed their behaviour.

The real beginnings of chemistry must be attributed to the developed cultures of times past. We can assume that the Egyptians, as well as the Chinese and ancient Greeks, were at the centre of the progress made in olden times. The inventions and discoveries made back then were often revolutionary, like the invention of gunpowder, which the Chinese discovered in the year 900 A.D. These discoveries often served to spark great progress in the field of natural sciences.

The ancient Greeks explained the nature of matter two different ways. Some claimed that all materials were made of four basic building blocks, or elements: air, water, earth and fire. Chemistry as a science had first to be founded from a philosophical perspective. The word alchemy as such means "black element".

Antoine Lavoisier began the modern era of chemistry by proving the existence of "Oxygenia" through a combustion experiment. The 18th century saw scientific progress accelerated in an unprecedented fashion. New elements were discovered. The foundations of both electrochemistry and organic chemistry were laid. And, scientists began to try to organise matter, or the elements, in a systematic way. In the end, it was Mendeleev and Meyer who found the answer in what is now known as the periodic table of the elements, which is in use to this day.

New elements were discovered. The foundations of both electrochemistry and organic chemistry were laid. The discovery of molecular orbitals in the 20th century helped to explain covalent bonding. Thanks to that discovery, more and more synthetic products (artificially produced) were developed.

Important events in the history of chemistry

3200 B.C. Egyptian scientists produce copper from ore with the help of fire and wooden coal.

3000 B.C. First glass objects made in Egypt and Mesopotamia.

425 B.C. Democritus comes up with the first atomic theory in Greece.

300 B.C. Philosopher chemists formulate the first theory that all matter is made of elements (in Greece: 4-100 elements, in China: 5 elements).

180 B.C. First alchemistry experiments publicised in Egypt.

Around 600 years from the first Egyptian alchemistry attempts, the science reaches the Arab world.

900 A.D. The Chinese discover gunpowder.

Organised religion, specifically the Catholic Church, resists any and all new discoveries, keeping inventors and scientists from publicising their theories. The development of chemistry is greatly slowed, if not made completely impossible.

1661 Robert Boyle casts doubt on classical models and comes up with a new definition of the "element".

1766 Henry Cavendish discovers hydrogen.

1782 Carl Wilhelm Scheele discovers oxygen, calling it the "spirit of fire". Joseph Priestley comes up with the same discovery independently two years later.

1782 Antoine L. Lavoisier discovers that matter is neither created nor destroyed in chemical reactions, the law of conservation of mass.

1783 Antoine L. Lavoisier shows that oxygen and hydrogen can be burned together to form water.

1799 Joseph L. Proust shows that elements always combine in certain constant proportions of their mass (the law of constant proportions).

1803 John Dalton proposes his atomic model.

1807 Humphry Davy performs the first electrolysis separation, of table salt, into calcium and sodium.

1828 Friedrich Wöhler synthesises an organic resin from inorganic reactants.

1860 Robert W. Bunsen and Gustav R. Kirchhoff first discover an element, cesium, using spectroscopy.

1871 Dmitri Mendeleev and Lothar Meyer publish their periodic table of the elements.

1884 Svante Arrhenius comes up with the theory of electrolytic dissociation.

1909 Sven Peter Srensen introduces the pH scale.

1920s Crystal structures begin to be investigated through X-ray structural analysis.

1937 Emilio Sergré synthesises the first man-made element - technecium.

1939 Linus C. Pauling introduces the first broad, modern theory of organic bonding.

Monday, July 13, 2009

Online Education – Today's Buzzword

Students world over are whole-heartedly accepting online education. The advantages of online education have made it the popular mode of education among the students of all age groups in all parts of the world. This growing popularity of online education has led to the emergence of a large number of educational institutions offering online education for a wide range of subjects. The growth of educational institutions offering relearning facilities has been significantly high in the US, Europe and the developed nations of the world.

Online Education- Changing Perception

In the past people perceived online education as an unserious and unscrupulous way of laying hands of a fast degree and getting good grades without much effort and hard work. People also had doubts about the reputation of education institutes offering online education. However, the times have changes significantly and today the majority of educational institutions offering online education are well established. Most of the world’s leading education institutions have commenced online programs, which vindicate the validity of online education. Most of the online courses offer in-depth learning to the students in their respective educational modules.

Factors Contributing To The Growth of Online Education

Online education is becoming popular because most of the educational institutions offering online courses ensure qualitative learning. Talented professors and subject matter experts are at the helm of affairs at almost all accredited universities and colleges offering online courses and online degree programs. The students can be assured of good results in such courses.

Here are some factors that have contributed to the fast paced growth of online education:

· Flexible schedule

The biggest advantage of online education is that the students can do effective utilization of their time, which is the most precious resource. People participating in online education have the freedom of maintaining a flexible schedule, which helps them tremendously and it has come as a boon for the people who are working and want to continue their education.

· Student-Centered Learning

The students in online education have an advantage because they are in charge of their learning experience. The students can prioritize their schedule and complete the assignments as per their comfort levels and convenience. This is possible because the teachers in online mode of education are not teaching you all the time. As an online student, you have the liberty to select the mode of learning.

· Fair Playing Field

Online education is growing in popularity because it offers a level playing field to all the students. When you are learning online, your performance is the only criterion that affects the decision-making and your gender, race, ethnicity, nationality, and other considerations do not cloud the decision making process. This is one of the major factors contributing to the growth of online education.

All these advantages of online education may prompt you to join e learning. However, before you take the plunge and enroll in an online course, please make sure that you are familiar with the methodology of online education.

Classroom Management Tools For Teaching Rules and Procedures

A teacher is also a manager. Whether you are a new or seasoned teacher, you are expected to hold a class of thirty five students from the minute you close the door to the minute you exit. So what is the secret behind classroom management?

The key is to decide in advance how you want your students to behave in your lessons and make these expectations crystal clear to your students. Teach students the rules and procedures as deliberately and thoroughly as you would teach academic content. Be explicit about desirable behavior. Describe your rules as completely as you can and install your procedures more systematically.

Consistently enforce your rules. During the first week of school and beyond, spend as much time on management issues as you do on academic content.

Remember the two R's: Review and reinforce these management issues.

Inform the students of penalties and under which situations they will be used for. Make sure your students know when, why, and under what circumstances they will be administered. Children love to test the classroom limits!

An effective manager has a proactive approach to managing the classroom. By proactive I mean the plan a teacher has on that important first day of school. Proactive managers greet students at the door, introduce students to each other, have easy review materials for them to work on, and teach the class appropriate procedures for work.

Keep your tasks monitored in a large group setting so that students don't have a chance to be off-task.

To receive your free ebook, "Taking Charge in the Classroom" and your free weekly ezine containing tips, news and other information for new teachers, visit the New Teacher Resource Center at

Methodologies of Online Education

There were many myths and misconceived notions about online education until recent past. Some people believed that online learning is a good option only for students who have a good track record. It was also believed that only those students having access to computers and modern means of communication would benefit from online education. However, with time such notions are giving way to an open acceptance where people have started accepting online education as a viable alterative for conventional education.

Not all online education options have a similar methodology and approach. There are various modes of online education available and it would be better if you have an understanding of different methodologies in use by online education providers so that you can select the course with the methodology that suits you the best. Here we are discussing the learning methodologies for online education:

Online Education Methodologies- Different Options

Live: This methodology is also known as synchronous mode of learning. In this mode of online education, there is instant communication between the students and teachers and at times even among different students. Herein all the participants get access to information simultaneously. Virtual classroom using the facility of video or audio conferencing and real-time chat are some examples of this mode of online education.

This learning methodology has its advantages and disadvantages. This mode is more akin to the conventional education except for the fact that the students don’t have to travel to the classrooms. The biggest advantage of synchronous method of online education is that it allows instant feedback for the student’s performance and allows active interaction among the students and teachers. Thus the students can get the training and education that is tailored suit their needs. Moreover, live education also facilitates the setting up of learning communities and groups for a better interaction among the learners.

This method has the disadvantage that the students cannot plan their schedule and they are bound by the pre-set schedule.

Asynchronous: Asynchronous mode of online education is popularly termed as store and forward education. In this method, the communication between the student and teacher is not instant. Self-paced courses are the examples of asynchronous online education where the students communicate with the teachers and amongst themselves by exchanging emails and posting messages on online bulletin boards and discussing groups. This is the more popular mode of online education because it offers more convenience and flexibility to the students and they can decide the pace and schedule for their education and training.

Despite of the advantages, this mode of online education has its disadvantages too. The students in this mode of learning, lack discipline and motivation and generally tend to develop a lackluster attitude towards education.

The mixed mode of learning in online education combines the advantages of both the modes and it is a combination of personal lectures or face-to-face interaction learning through online activities.

Now that you have a better understanding of different methodologies of online education, you can pick up the right one for you and enhance your skills.

Distance Learning - Education for the 21st Century

Chances are you know someone who is working toward a college or post-college degree via the Internet. Perhaps you yourself have attended online classes to continue your education, obtain a certification, or to improve you chances for advancement in your job.

More and more people are finding they can earn their degree from an accredited online university which offers the same challenge and quality of a traditional classroom in an environment which allows them to fit education into a life that might be too busy for a more conventional method of instruction.

According to a recent government study, about 127,400 distance education courses were offered in 2001–02, and there were about 3.1 million enrollments in distance education. Over one-half of all postsecondary education institutions offered distance education, and another 12 percent planned to offer distance education in the next 3 years.

Distance education is defined as education or training courses delivered to a remote (off-campus) location via audio, video, or computer technologies. Courses conducted exclusively on campus, as well as classes conducted exclusively via written correspondence, are not included in this definition of distance.

It is increasingly clear that technology has expanded the ability of students to participate in postsecondary education. Virtually every type of learner can benefit from some form of online education. In addition to the rapid proliferation of new courses and programs, colleges and universities are taking advantage of the Internet to enhance the admissions process and give potential students the opportunity to apply online.

Online education enables you to learn without causing a major upheaval in your life. You can access online class rooms using any Internet connection, anytime and practically anywhere. This round-the-clock access allows you to download assignments, read and participate in class discussions, review faculty feedback, and much more, all at times which are convenient to your professional and personal schedule. Many students find that this added flexibility, which does not sacrifice quality, helps keep them on track toward their goals more readily than with the rigid scheduling of a traditional learning environment.

There is also evidence that a portion of those students who participate in postsecondary education in their homes or workplace would not otherwise enroll in postsecondary education. Thus, it appears that technology is opening up new markets of potential students without significantly diminishing the number of students who would enroll in traditional colleges and universities, many of which also are offering technology-mediated distance education.

Distance learners are also generally happy with their online learning experience. A large-scale national study of student participation in distance education addressed student satisfaction of distance education classes and, when asked how satisfied they were with their distance education classes compared to their regular classes, a majority of both undergraduate and graduate students were at least as satisfied or more satisfied with the quality of teaching in their distance education classes compared with their regular classes.

Perhaps it is time to focus attention on the more basic question of how students learn, regardless of the delivery system. Technology-mediated distance learning is evolving so quickly it’s difficult for education experts to set standards that adequately address the current status and the future potential of the online learning experience.

Because experimental studies comparing distance education courses with campus-based courses have been based upon the premise that campus-based courses are the “gold standard,” which may be open to question, it may be advisable to abandon these studies. It appears that addressing how students learn and focusing on outcomes assessment would be more productive.

Several organizations have developed standards and guidelines to ensure quality distance education, including the Southern Regional Electronic Campus, the National Education Association, and the Western Cooperative for Educational Telecommunications. These guidelines cover areas such as course development, evaluation and assessment, faculty support, and institutional support. Among the benchmarks, interactivity—between student and faculty, student and student, and student and information—is the single most essential element for effectiveness in distance education.

It is clear that online learning and distance education are here to stay. The benefits are compelling, especially to those who have succeeded in completing their education or adding a much needed certification to their credentials through an online educational experience.

Earn Passive Income Online - It's Time to Change Your Life Today

I've got news for you: it is really not hard at all to earn passive income online. Anyone can do it, but most people won't, simply because it takes several months of hard work before you start to see any significant return on your investment.

Many people begin the process, but they never even get close to finishing it. They assume that all these people online who claim to have made money on the Internet are either lying or insanely lucky, and move on with their lives.

I'm not denying that it's difficult to keep working, writing non-stop, when you can't see any progress. The key is to believe in yourself and keep writing. Remind yourself why you want to earn passive income online - is it the freedom from a 9-hour work day? To spend more time with your kids?

Always keep your end goals in mind. Tape a picture of a European vacation or a sports car to remind yourself what you can and will accomplish if you keep working as hard as you can.

One of the best ways to earn passive income online is with a website that you keep continually updated with information that is relevant to a certain group of people. Do not try to be a generalist - specialize! Know your audience backward and forward, whether they are Lexus enthusiasts or stamp collectors.

Then, learn the products they need to get more enjoyment out of their passion. Join affiliate programs with these products, buy them yourself, and review them. Make your research as objective as possible, so your readers can learn to trust your advice.

Your goal should be able to give honest advice, and gain people's trust and respect. This attitude creates repeat customers, and multiple sales in the future are worth much more to you than one quick sale of a poor product that loses your reader's trust in you forever.

In all things you do to earn passive income online, remember that your focus should always be on creating a long-term profit stream. Don't spend your time or money on fads or get rich quick schemes.

There is no easy way to make money online, or everyone would already be doing it. But the work you put in for your first year can easily still be paying you five to ten years from now.

Take a deep breath, and make the commitment to invest in your future. Read some more tips on how to earn passive income online and how to bid goodbye to a so-called "normal" career - forever! - at my website:

Secrets of Online Business Success For Beginners

Why not? Your want own online business. The online business is the very perspective and lucrative for all that know how to do. If you are beginner must to know the secrets of Online Business Success.

The Internet marketing is the best making money resource for students, mothers, people with an injury, pensioners, people that love FREEDOM and people that want some more money. The Internet business is skyline for many online marketers, I need will be and for you.

You may be inspired by the success online millionaires. Remind you may really achieve a steady online income stream too. The facts show that those who approach constructive and step by step improve your knowledge and skills always succeed. This process is neither easy nor quick.

Money making online business has never been easier. If you want to make serious money online and wish to make internet marketing your profession is need to use the The Magic Rules to Online Business Success.

Study and Learn every day from those who have online business success and implement their methods and strategies.
Understand and do not forget: Do not spend money before learn basic of internet marketing.
Calculate, Plan and Test Everything.
Cash do not make quick online.
Easy money online have not - do not believe before discuss with other.
Safety is something very important for your online business.
Success usually comes if you have good knowledge and skills.

You will be bombarded with emails, online ads and all sorts of materials online/offline telling you that you can be the next internet millionaire.

To be the next internet millionaire is not impossible but is very difficult if you have not ? great idea, good knowledge and skills and good budget.

Every serious beginner must to start from researching and learning the basic on online marketing. Research, read, study everything you can on Internet marketing before you start in. This is the thing end of the wedge for a beginner.

The best place to Get started are online forums. Taking part in online discussion forums gives you two priorities. It allows you to drum up business for your products and gives you input from a customers point of view.

By asking and answering questions you will get a better feel for what exactly your prospects are looking for. What problems do they have? What do they feel would be the best way to solve these problems? Which do they think's the most pressing problem that needs to be addressed? How to build,develop, optimize and register your site. How to promote your business and how to make money online.

Well…. If you are brand new to e-commerce and want to figure out how to make money online. You must to know and the basic tasks.

The basic tasks of any online business are:

1.Researching to see how to make money online and learn the basic of Internet marketing
2.Learn internet marketing from online marketing experts.

3.Building a website.

4.Creating content for your website that will draw people.

5.Getting traffic to your website.

6.Using e-mail to keep your existing customers.

7.Earning money from your online business.

Everybody Can Learn How To Make Money Online. To succeed online use Magic Formula to Online Business Success: Learn how to....from the best online expert. Improve your knowledge and skills on online marketing. Plan and test everything. assure the security of your online business. Do not believe before research and discuss with other . Do not spend money before learn basic of internet marketing. Remember, money online do not make easy and quick. To succeed is need time, succession and many many knowledge and skills on online marketing. If you use the Magic Formula to Online Business Success be sure that you will achieve your goal.

Article Source:

Maria Bumbarova,
Make Money With World Forums

Internet Marketing Courses by Top World Experts

How to Start up your own Online Business

Every aspirant is confronted with the same question- What online business should I get into? This is the trickiest of all the questions before you set out. Because you know all too well, that the success of your new career rests on this one decision more than anything else. However, choosing a line of business is likely to land you up in what can be now famously termed as home based online business scam.

No matter what, the benefits of owning an online business are really astonishing. The overheads in an online business are typically low in comparison to an offline business. One biggest advantage of starting an online business is the low startup investment in addition to the flexible working time.

How to Startup an Online Business

There are quite a few technical aspects of starting up an online business. These include

  1. Website building,
  2. Setting up domain names,
  3. Handling the website hosting.
The investment needed to startup an online business isn't anymore small. Risks involved are also far greater now than before. But proven and successful internet online business are multiplying profits and creating new internet moguls by the hour. The most successful of them are air tickets, hotels reservation, books, music CDs and software. Starting of an online business is not just AdSense dependent as it becomes clear with this. This typically drives the point that traditional retail business online is a hit with customers than pure-play .coms. The sine qua non for a profitable online business is a set of organized processes management and efficient logistics.

Often, the needs of an online business are digital and electronic as opposed to physical needs in a brick-n-mortar business. Nonetheless, it is the flexibility to change, adopt to the rules of online business and the need to stay informed rule the roost. Online business can best be run by understanding intricate uses of internet. Visitors who wander aimlessly over the internet don't bring much money.

Investment sources, which were scarce earlier on, have only shrugged off their shyness of the ‘bubble burst era' and are showing a newfound interest in online startups; a welcome change for a small online business entrepreneur.

Must Remember Points

Although starting up an online business is cheaper in comparison to offline business startup this is the danger of getting sucked into the band wagon. Most startups begin with just a dream idea but lacking in planning department chronically. Consequently many of them fail within five years. Even while some float, not many online startups make enough money.

The dream of search engine optimizing to million dollars earning may fade out as fast as you realize the mammoth competition. As had been with many online startups, the only people who happen to know of your online business other than you are your service providers who have to care as long as you got to pay your fees.

You must be alert with your online business and must be fully aware of the role the traffic plays in the online income growth.

5 Reason To Get Started In Online Business VS. Traditional Business

It is so much easier to have and run a business today then it was 60+ years ago. The Internet has opened a whole new level of business opportunity. There is millions and millions of dollar circulating online no matter where you would go, ex: ebay, google, amazon...etc. Today you don't need so much computer skills or programming skills to make money online. You could either pay some one to make you a professional website (under $1000) or just buy one online, it's that simple. Where as 60+ years ago your parents had to have 100 thousands of dollars so you could start your own business or you parents had to pass their business to you. So in this page I'll demonstrate why making money online is much more simple and show the 4 Main reasons and advantages of making money online then the traditional industry style.

1. Investing less money
Today internet has given us a huge advantage compared to 60+ years ago. First of all the advantage to access millions and millions of information, it's endless. And mainly it has given us the advantage to make money. People make money online everyday and you wouldn't even realize how until you find the right system. The great thing about making money online is that it give an opportunity to make money for normal and average people that have enough money for a living. Any one could start an online business. It just takes that first step. There is no need to invest $100,000's to have a huge success. Where as in earlier times, people needed huge amounts of money to start any business so that's why people never tried making more money then they had already. They didn't have enough money to invest so it was very hard for them to start a business unless they've came up with a 5 billion dollar idea. All that is gone today. Normal people go to college and you wouldn't even believe how much money they make online while sitting with their laptops between class periods. Today you don't need so called "business Partners" to rip you off. You do everything on your own because it's easy to manage. I will mention that first you'll need to get introduced to they program that you'll be making money with. So the first advantage I picked in online business is "Investing less money," that gives the flexibility and a chance for everyone to make thousands every month.

2.No Hassle
The second advantage in online business is obviously there is less hassle then the normal types of industrial businesses. You wake up in the morning and there's no need to run around to get all the supplies for you store or your production company. Everything is controlled with your finger tips on your computer. Every supply is available online. No need to make 1 million phone calls a day. You focus on what you need. There's no such thing as making interviews for a job. So this already eliminates you from hassle that lot of business people face and fail on daily. And more to add to this, you don't have workers to pay. Nobody runs after you to get checks from you. You don't owe no one anything they owe you, that's how online business is. And finally you do not need to buy $100,000 tools for your business. In the normal type of business weather you would run a pizza place, auto mechanic shop, smog shop, gas station...etc. you'll need to buy expensive tools for your business. Forget about paying others so much money, it's time for everyone else to pay you. Do not kill yourself trying so hard to make your business work, take the easy way "online business."

2. Easy management
Online Business makes management easy. You are the BOSS! You are the Secretary, President, vice president, editor...etc. Everything is control by you. Whatever you choose you get it. And everything is control in you computer. No special college courses or programs necessary. One of my favorite things about online business is that you do not need to hire any workers. You don't need to waste your energy on hiring them, bossing them around, and the then firing them. Instead focus on how you could get more money online. There is no such thing as ware house or stores in online business. No managers, no workers and no $100,000 machines and tools. And most importantly no complaining for picky customers. It's that much easier then traditional business. Everything is controlled from your computer.

Online business gives you options, styles, and more then 100's and 1000's of ways to make money. You are flexible. In traditional business if you want to open a pizza place you'll need to open your store in more populated areas so you would have more customers. That doesn't happen in online business. People will pay you from all over the world. So forget about finding the right corner or the right street so you could get lots of customers. Second, you are free to choose any type of online business you would like. There is literarily 100's of categories to make money online. Let it be sports, cars, computers, music you name it, money will come at you from all directions. People are happy to have online business' because they spend could time with their family and kids more. College students manage to study and at the same time run an online business. So they have enough money for paying for their classes.

Sunday, July 12, 2009

Blogging For Dollars - 5 Ways to Get Paid

By Charles Boustany Platinum Quality Author

Blogging for dollars is one of those phrases that sound good. The thought that you could get paid to write comments and articles in a blog is extremely exciting. There are many ways you can make money with your blog and were going to talk about five ways you can do it in this article.

1. A common way that bloggers earn money is to put Google AdSense ads on their blog. You can add these to the header or footer and have them automatically show up in each blog post. You can also place them in the sidebar and they will make it in every blog article too.

Google owns Blogger and they make it very easy to add to the platform. WordPress offers excellent plug-ins to easily install Google AdSense ads.

If you are not an approved affiliate you will need to join the program first. It's worth the effort to get approved for because this is easy money and can add up to several hundred dollars or even thousands of dollars a month in income to you.

2. Another common blogging for dollars approach is to join affiliate programs and place banners on your website. The nice thing about the banners is they contain your affiliate ID number.

Every time someone makes a purchase you earn a commission. There are millions of affiliate programs online so finding something that relates to the theme of your blog is easy to do.

3. There are bloggers earning six and seven-figure incomes a year with their blogs. When you achieve this level you are selling advertising to corporations or other Internet marketers with large advertising budgets.

At this point the majority of your time is spent on creating useful content and keeping your traffic numbers up to justify the fees your advertisers are paying you.

4. Text link advertising is done by smaller bloggers. This is pretty easy money because the advertisers pay you to place their text link on your sidebar.

5. Some bloggers will insert affiliate links into the text of the body of the blog article they are writing. This is a natural way to drive traffic to your affiliate sales pages because as people are reading the blog article they will automatically click on the link in front of them.

There certainly are more blogging for dollar tips we could add to this article. However this is five ways that bloggers commonly get paid every day for maintaining a quality blog with good traffic to it.

Charles C. Boustany invites you to visit his affiliate marketing website - where you will find  more ideas and resources needed to start your own online money making business, using  Blogging Strategies without having your own product or website.

Start a Blog Or Build a Website? Which is a Better Way to Start an Online Business?

By Julie Onofrio Platinum Quality Author

There are two ways to create an online business. You can either create a blog and use it as a content management system or you can build a full website. Which is better? It depends on your goals.

A blog is really just a software system. It has been equated with a personal journal but people are now using blogs to create online businesses. Wordpress is my favorite blogging system because you can set it up and optimize it just like a website. The best plugins to use are the xml sitemap and the SEO pack along with one of the spam filters. These plugins will give your blog/website the best chance of getting found by the search engines.

The one problem with blogs in general is that most of the layouts are very busy with too much information for a reader. The general way a person reads a webpage is from left to right and the left column is usually a nav bar in most websites because people are used to reading this way. If you are going to start a blog find a 2 column template and one that also does not go full width of the window to control where the readers eyes fall and want to move to naturally.

When you build a basic website with a tool like Site Build it!'s blockbuilder it will automatically set up the nav bar on the left and when you choose to center the page, your readers will be more interested in your content and ads or promotions.

I do both blogging and building sites with Site Build it! and SBI! gets me much better results even if I set up the blog just like the optimized pages on SBI! If you aren't familiar with Site Build it! Site build it! is a website and business development system. You can find out more on my website below.

Julie Onofrio a massage therapist turned infopreneur (website geek) specializes in creating optimized sites using Site Build it and has learned most everything about being successful online from their website and business building system that includes an xml sitemap and seo analyzer so your pages will be the best that they can be. You can find out more on her website -

Make Money Online - The 3 Most Asked Questions Answered

By Steve Levi Platinum Quality Author

There are many different ways that you can turn your own personal thoughts and feelings into a virtual cash register. Millions of people in the world today have their own blogs. They write down their thoughts, feelings, and opinions on many different things. Something happens, however, when you notice that you have begun to develop a large readership. You realize that, with so many people visiting and getting pleasure from your work, there should be some kind of a payoff for you. Other than voicing your opinions of course. I am talking about making money from your passion. Making money from your blog has never been easier and I am going to give you some tips on how to do that in this article.

Below are going to be the top 3 questions I get in relation to how people make money online.

1. "What is the number one key to making money online"? Traffic generation, plain and simple. In any endeavor, whether it be your own website, affiliate marketing, or on a blog, if you are going to have any chance to make money, you have to get a lot of traffic. Now, there are many ways to get traffic, such as pay per click advertising, search engine optimization, and numerous social networking methods. Getting into that is beyond the scope of this article. Think of it like this, if the corner store on your street didn't have any customers coming into the store, they wouldn't ever be able to make money, right? It's the same on the internet. You have to create traffic in order to have potential for profit.

2. "What method can I use in order to make money online"? There are quite a few different ways that you can make a decent income by working online. The most popular is that of affiliate marketing. This is where you put ads, or text links, to products from merchants, and when a visitor on your site clicks the ad or link, they are taken to the merchant's web site. If that person makes a purchase, you will get a pre-determined commission off of the sale. Another is in using Google AdSense. You can sign up with the search engine giant Google, place some code on your website that creates the ads, and when your visitor clicks on the ad you get paid. Google AdSense is good in that you don't rely on the person buying something. This is called pay per click. There are other pay per click programs out there but, by far, Google is the most popular. Another way is to, of course, create and sell your own products. That is pretty self-explanatory.

3. "How much money can I make online"? Well, being perfectly honest, you can become quite wealthy from your online endeavors. The possibilities are literally endless. But, just as in the real physical world, you will get out of it whatever you put into it. If someone tells you that you can make thousands of dollars a day and you only have to work an hour a day to do it, well, chances are good that they are lying to you. But if you work hard, learn how everything works and apply what you have learned, you can honestly expect to make a good living while working from the comfort of your home.

I was just like you at one time, I was curious to find out if it was true that I could Make Money Online and then I accidentally stumbled across the website of a man that would become my mentor. Yaro Starak took me by the hand and taught me how to make a lot of money from the internet. It wasn't enough for him to tell me how, he took the time to show it to me, step by step, and eventually I began to Make Money Online on my own. I suggest you give him a chance to do the same for you.

Ideas For Your Creative New Blog Header

By Cassandra Germsheid Platinum Quality Author

Creating a header for your blog is one of the best ways to make it unique and stand out from the crowd. When you're trying to come up with an idea for your new header, you may be drawing a blank. I've got a few ideas that will help kickstart those creative gears in your head.

Just Text - I've seen a lot of great blog headers that are simply text. Using typography to make your blog stand out is gutsy but can result in a beautiful header. Find a snazzy font - there are tons of free fonts available on the web to download - and use your favorite image editing program to create a cool graphic with your blog title.

Add some text effects to make it anything but generic. You can even make it look like it's 3D, shiny, or glowing. Try using different colors for certain letters, add a copy of the text flipped upside down to create a mirror effect, or create text using other images. There are lots of ways to get creative with text.

Photography - Some headers are nothing but a photo. A scenic landscape, a city skyline, or a row of cute babies smiling for the camera can make a memorable image for your blog readers.

If you want to get even more creative, design multiple headers and have them rotate each time the page is refreshed. This is a great idea for people with photoblogs who like to showcase their own work.

Minimal - If you have a busy theme or you want to direct the focus on something in particular, you may want to choose a header that doesn't attract a lot of attention.

A simple blog title may suffice, or a small logo. This works well for blogs that already have a brand that is recognizable.

Grunge - There are lots of grunge images and textures that you can download for free. Grab a few, splice them together, and create your own unique header with them.

While you're looking for some grunge textures, find some grunge fonts to go with it. A dark grunge background with a white grungy text over top would look great on a personal blog.

Color - Using bright, vibrant colors for your header is extremely eye-catching. It could be something really abstract (in which case many examples can be found on free stock photography and images sites) or you can use a mixture of images that add a lot of color contrast.

In one blog header I designed, I took one image of an apple, duplicated it twice, and changed the color of the second two images resulting in a row of three colorful apples. It was simple and eye-catching at the same time and the same idea could be implemented for any niche blog using different images.

If you can't decide on one idea, why not try more than one? Some blogs are known to change their headers regularly. In some cases this could confuse your readers, but if done properly, it could end up being something that makes your blog unique. Your readers will expect the change and look forward to seeing what you come up with next.

Cassandra Germsheid is the owner of where she helps moms and dads earn money online. Visit her site to learn more about how to make your blog unique.

New Internet Darling - Twitter

In everyday life, with children, long hours and piles of laundry, it may be difficult to find time to nurture friendships.

This is the basis for a new service that makes it possible to send small messages to friends. This will share the everyday experiences of those who are close to - without being actually close. The service called twitter.

The philosophy behind Twitter is that friendships based on mutual sharing of experiences and thoughts in the present and that relationship does not depend on how much that is shared. It is small talk that means something to maintain friendships.

I am taking a naked shower in a fountain 
Twitter is an open channel for anyone who cares to read what you have to say, and it serves as a wonderful combination of SMS, messenger, and MySpace.

Twitter is personally communicated mass sharing of experiences, thoughts and feelings at the moment they arise. Messages can be send via a limited of 140 characters, so they can be passed as an sms.

The service is not intended to send lengthy descriptions but to tell what they are doing right now. You can send your friends a little quick message as "Now I am drinking a beer in Paris" or "I am taking a naked shower in a fountain."

Twitter can be used from both mobile phones and computers, and it is possible to send to all persons associated with one's profile at the same time.

The service can be updated by both the browser and mobile RSS reader, or instant messaging program, and recipients can also choose the platform they want to receive messages.

You feel alive 
According to business newspaper, the Financial Times, is Twitter the hottest names in Silicon Valley, and the service is predicted to be a huge hit in line with YouTube and MySpace.

The Danish communications expert Henrik Byager agrees that the platform can become very powerful. 
"It gives a Sense of closeness - we feel to be a part of each others lives - very important especially for younger users," says Henrik Byager.

"Many long to be in contact with each other all the time and if the service is working properly, there is no doubt that many will take it to heart."

"The constant exchange of feelings and experiences gives a feeling that users are alive."

Basically the service is free and you can sign and free update via computer. If you wish to update via his mobile phone, you are nevertheless charged SMS rates. It is free to receive messages on all platforms.

Twitter is created for an immediate flow of information and relevant news stories are retweet'ede as they happen. Many company profiles on twitter However, usually directed at product launches and industry news - and thus not participate directly in a dialogue. It may therefore be necessary to organize Tweets, and allow them to be published in the future. This is now possible through Tweet later - a professional twitter tool - 
Try it our for free!

Four Top Tips to Make Money From Blogging

By Dave C T

One of the main ways people seek to make money online is through the idea of running blogs. It is considered by many as a simple way for anyone to be successful online. The numerous ebooks and courses that you can buy telling you just how to make money online is immense. However do they tell you the real truth, is it really that easy to make money blogging? I have been making money blogging now for over 4 years, read on to find my top tips.

1) Never blog just to make money - the idea of setting up a blog to make money is what lots of people want to do, however setting up a blog for this sole purpose on most occasions wont work. Readers will see that this is what you are doing and it is very unlikely that they will return on a regular basis.

2) Specialise - A generic "make money blog" will struggle to get the traffic as the keywords are very competitive. So pick a subject that is close to your heart and then write about that. If the subject is something you have an interest in, your passion and your knowledge of the subject will come through in what you write, readers will see this and come back time and time again.

3) Prepare to spend time consistently - Blogs like most things take time to bed in and mature so don't expect a lot of visitors coming to your blog in the early days. Visit your blog on a regular basis and write fresh and unique content if you can everyday or at least 3 times per week

4) Too many adverts can be a bad thing - Only place a few adverts on your site, placing to many on your blog could put readers off coming back to visit your site again. In the early days this is even more important. Try to keep the adverts down to a minimum in the early days and focus on the content.

By following these tips, there is no reason why anyone can't make money online. Keep the search engines happy with unique content and keep your readers happy with a nice looking site, and over time the hits and the income should follow.

The most important thing about blogging, is to have fun doing it, as this will come across in the way you write. Wishing you all the success you desire.

The author has been making money online with his blog for the last 4 years, with over 3,000 posts now it is fast becoming well known across the internet. He firmly believes that with a little bit of hard work anyone can achieve anything they want to.

Blogging Tips - How to Get Your Blog Noticed in a BIG Way

By Fabian Tan Platinum Quality Author

There are hundreds of blogging tips that you can put to good use but if you are a beginner then the first thing you need to know is that blogging helps in many ways. With the help of a blog post, you can share information about a specific subject, product, service, or even share tutorials. Secondly, you can use a blog to upload your daily routine so that your friends know what you have been up to and where all you have been.

A blog can be used by freelancers as a portfolio highlighting their skill like writing, designs, or specialized content like travel content. A blog can also be used for attracting customers and sending them to your website. Now all this is possible but you will have to identify what you really need a blog for and this is one of the important blogging tips.

One of the most important blogging tips revolves around the opportunity to create online visibility and drive targeted traffic to your website. In doing so, you are not only increasing the viewership of your website but also will help in getting a higher rank for your website on search engines. This can be made possible only if you use necessary keywords, informative and interesting content in your blog posts and also provide the link to your website so that readers can click to reach there. The more information you provide regarding your business, the higher the visibility of your blog and this can drive a lot of traffic to your website.

Fabian Tan is a well-known Internet Marketing expert and the author of the popular 59-page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to to get your FREE copy now!

Also, quickly download his FREE "Explosive Traffic System" report that shows you how to generate 10,000+ unique visitors per month at no cost! =>